The Nazi’s were masters of propaganda. They understood how to reach and infiltrate the masses with rallies, newspapers, and radio. They knew how to sway the public with dynamism and how to scapegoat the Jews and left-wing socialists. The Nazi’s understood how to take political and economic crises and use to their advantage. However, their sentiments and language were not their invention. Since the enlightenment, racist language ran rampant. Anti-Semitic views were prevalent. Distrust of the Weimar Coalition and hatred of the Treaty of Versailles were already common language. Weitz explained that, “certain keywords and key phrases comprised the shared language of the Right” (33). These words perpetuated the sense of “German-ness” Anti-Semitism, and hatred for the Weimar Republic. For example, words such as “schieberrepublik” the hated republic, “Dolchstoβ”or stab-in-the-back, and “Judenrepublik”or Jewish republic, were thrown around in every day conversations.
Although the Nazi’s didn’t invent this language, they were skilled at spreading it to the masses. Posters, radio, and later film would extend these sentiments across the masses. Additionally, scholars would write countless publications including these words and phrases. Protestant and Catholic churches also spewed this language, which targeted the moral degradation of Weimar society. The language diffused throughout Germany. Another key concept in right-wing rhetoric was the heroic sentiments surrounding war and death. This is seen in the works of Oswald Spengler- who captivated his readers with his text, The Decline of the West. The concept of war as the only mode of German revival also created sparks in the public. The key phrases, words, and contexts deployed by the Right and perpetuated masterfully by the Nazis contributed to the counterrevolution of the Radical Right.